Check wiki
I do not know if you need to do anything on ExLink...
But you could try to enable movie player over ServiceMenu:
* Enter Service Menu
* Enter 'Control'
* Enter 'Sub Option'
* Turn on WISELINK WRITE and HIGH DEVI
* Change Option "Wiselink WithOut DB" to "Wiselink With DB" (This will increase stability and makes TV remember last playing point of the movie file.)
Now you are done. Restart your TV now and you will have the Movie Option enabled under MediaPlay.